PaceMate, LLC (“PaceMate,” “we,” “our,” “us”) values the privacy of individuals who use our website, receive our communications and related services (collectively, our “Services”). This privacy policy (the “Privacy Policy”) explains how we collect, use, and disclose information from users of our Services (“Users”). By using our Services, you agree to the collection, use, disclosure, and procedures this Privacy Policy describes.

Information We Collect

We may collect a variety of information, including information that can be used to identify you (“Personal Information”), from or about you or your devices from various sources, as described below.

A. Information You Provide to Us.
Registration Information.

When you register to use our Services, we ask you for your name, email address, organization, state, and phone number. If you sign up for notifications or updates, or to participate in our surveys without registering for our Services, we may ask you for information such as your name and email.

Information You Provide When Using Our Services or Webpage.

We may collect information you provide to us in a number of ways, depending on which Services you choose to access. For example, we may collect your personal information for marketing purposes or aggregated website traffic information via third-party analytics tools such as Google Analytics.


If you contact us directly, we may receive additional information about you. For example, when you contact our support team or provide app feedback, we may receive your email address, the type of issue you are contacting us about, the contents of a message or attachments that you may send to us, and other information you choose to provide. When we send you emails, we may track whether you open them to learn how to deliver a better customer experience and improve our Services.

B. Information We Collect When You Use Our Services.
Location Information.

When you use our Services, we infer your general location information, for example by using your internet protocol (IP) address.

Device Information.

We receive information about the device and software you use to access our Services, including IP address, web browser type, operating system version, phone carrier and manufacturer, state and country information, application installations and device identifiers.

Usage Information.

To help us understand how you use our Services and to help us improve them, we automatically receive information about your interactions with our Services, like the dates and times you use our Services. Such usage information may include the following:

  • Details regarding how frequently and when you use the Services;
  • Information regarding your interaction with the Services. This may include what pages you visit on our website, how long you spend on them, the links you click, features you interact with, and the actions you take within the website;
  • Information regarding your interaction with our emails and messages. This may include whether you open the messages or click links within them or forward the messages.
Information from Cookies and Similar Technologies.

We and third-party partners collect information using cookies, pixel tags, or similar technologies. Our third-party partners, such as analytics partners, may use these technologies to collect information about your online activities over time and across different services. Cookies are small text files containing a string of alphanumeric characters. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to our Services. Please review your web browser’s “Help” file to learn the proper way to modify your cookie settings. Please note that if you delete or choose not to accept cookies from the Service, you may not be able to utilize the features of the Service to their fullest potential.

How We Use the Information We Collect.

We may use your information, including Personal Information, for various reasons depending on the information provided and your relationship with us. For instance, we may use your information in the following ways, or as otherwise disclosed to you:

A. For product improvement and communication purposes

We use the information we collect:

  • To provide, maintain, improve, and enhance our Services;
  • To personalize your experience on our Service such as by providing tailored content and recommendations;
  • To communicate with you, provide you with updates and other information relating to our Services, provide information that you request, respond to comments and questions, and otherwise provide customer support;
  • To generate anonymized, aggregate data containing only de-identified, non-personal information that we may use for purposes such as to publish reports;
  • To find and prevent fraud, and respond to trust and safety issues that may arise;
  • For compliance purposes, including enforcing our Terms of Service or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency; and
  • For other purposes for which we provide specific notice at the time the information is collected.
B. Marketing

We may use your Personal Information to market to you and for advertising purposes. This may include sending emails, text messages, and push notifications, or other communications and marketing or advertising products, services, features, offers, promotions, sweepstakes, news, and events.

C. Analytics

We may use your personal information to evaluate your usage, preferences, and trends for statistical and analytical purposes which we may use for marketing purposes, operations, and product development. We may also use it to improve the user experience and customize, measure and improve our Services and content.

How We Share the Information We Collect

With Your Provider

Your personal and health information will be available to your healthcare provider at all times.

Vendors and Service Providers.

We may share any information we receive with vendors and service providers retained in connection with the provision of our Services.


We do not rent, sell, or share information about you with nonaffiliated companies for their direct marketing purposes, unless we have your permission.

Analytics Partners.

We use analytics services such as Google Analytics to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. You can learn more about Google’s practices by visiting To help us understand how you use our Services and to help us improve them, we automatically receive information about your interactions with our Services, like the pages or other content you view, the searches you conduct, people you follow, purchases you make, your comments, any content you post, and the dates and times of your visits.

As Required by Law and Similar Disclosures.

We may access, preserve, and disclose your information if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process, such as a court order or subpoena; (b) respond to your requests; or (c) protect your, our, or others’ rights, property, or safety. For the avoidance of doubt, the disclosure of your information may occur if you post any objectionable content on or through the Services.

Merger, Sale, or Other Asset Transfers.

We may transfer your information to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets. The use of your information following any of these events will be governed by the provisions of this Privacy Policy in effect at the time the applicable information was collected.


We may also disclose your information with your permission.

Your Choices

Marketing Communications.

You can unsubscribe from our promotional emails via the link provided in the emails. Even if you opt-out of receiving promotional messages from us, you will continue to receive administrative and support messages from us.

Third Parties

Our Services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. Please be aware that this Privacy Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.


We make reasonable efforts to protect your information by using physical and electronic safeguards designed to improve the security of the information we maintain. However, as no electronic transmission or storage of information can be entirely secure, we can make no guarantees as to the security or privacy of your information.

Children’s Privacy

You must be over 18 to use the Services. We do not knowingly collect, maintain, or use personal information from children under 13 years of age, and no part of our Services are directed to children. If you learn that a child has provided us with personal information in violation of this Privacy Policy, then you may alert us at:


We will retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected and processed, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements. To determine the appropriate retention period for your Personal Information, we will consider the amount, nature, and sensitivity of the Personal Information, the potential risk from unauthorized use or disclosure, the purpose for which we process Personal Information and whether we can achieve those purposes through other means, and applicable legal requirements.

International Visitors

Our Services are hosted in the United States and intended for visitors located within the United States. If you choose to use the Services from the European Union or other regions of the world with laws governing data collection and use that may differ from U.S. law, then please note that you are transferring your personal information outside of those regions to the United States for storage and processing. Also, we may transfer your data from the U.S. to other countries or regions in connection with storage and processing of data, fulfilling your requests, and operating the Services. By providing any information, including personal information, on or to the Services, you consent to such transfer, storage, and processing.

California Residents

If you are a resident of California, you may have certain rights under the California Consumer Privacy Act (“CCPA”).

Right to Know. You may have the right to know how we have collected, used and disclosed your Personal Information. Specifically, you may have the right to know:

  • The categories of Personal Information we have collected about you.
  • The categories of sources from which we have collected your Personal Information.
  • The business or commercial purpose for which we collect, sell or share your Personal Information.
  • The categories of third parties to whom we have disclosed your Personal Information.
  • The categories of Personal Information that we have sold or shared about you and the categories of third parties to whom it was sold or shared.
  • The categories of Personal Information we have disclosed about you for a business purpose and the categories of persons to whom we have disclosed it.

In addition, you may have the right to know the specific pieces of Personal Information we have collected about you. Subject to certain limitations, you may request that we provide this information dating back to January 1, 2022.

Right to Make a Deletion Request. You may have the right to request that we delete your Personal Information that we have collected or received. Subject to certain exceptions, we must delete your Personal Information and direct our vendor to delete your Personal Information.

Right to Correct Inaccurate Personal Information. You may have the right to request that we correct inaccurate Personal Information about you, taking into account the nature of the Personal Information and the purposes of the processing of the Personal Information.

Right to Opt-Out of Sales of Personal Information. You may have the right to opt-out of the sale of your Personal Information.

Right to Opt-Out of Sharing of Personal Information. You may have the right to opt-out of us sharing your personal information for cross-context behavioral advertising purposes.

Right to Limit Use and Disclosure of Sensitive Personal Information. Subject to certain exceptions, you may have the right to limit our use and disclosure of your sensitive personal information.

Right to Non-Discrimination. You have the right not to be discriminated against by us for choosing to exercise your rights under the CCPA.

How to Exercise Your California Privacy Rights. You may email us at with “CCPA Privacy Rights” in the subject line and in the body of your message to exercise these rights.

Shine the Light.  If you are a California resident who provides Personal Information in obtaining products or services for personal, family or household use, California Civil Code Section 1798.83 (“Shine the Light Law”) permits you to request in writing and obtain from us, once per calendar year, data about the Personal Information we shared, if any, with other third parties for their own direct marketing purposes. To make such a request, please contact us at and write “Shine the Light – Request for California Privacy Information” for the subject of your message. We will send you a reply email within 30 days containing the requested information once we confirm your request. Not all the shared Personal Information is covered by the Shine the Light Law requirements and therefore only Personal Information which is covered will be included in our response.

Update Your Information or Pose a Question

You can update your account and profile information or delete your account through your profile settings. If you have questions about your privacy on the Services or this privacy policy, please contact us at:

Changes to this Privacy Policy

We will post any adjustments to the Privacy Policy on this page, and the revised version will be effective when it is posted. If we materially change the ways in which we use or share personal information previously collected from you through the Services, we will notify you through the Services, by email, or other communication.

Contact Information

If you have any questions, comments, or concerns about our processing activities, please email us at: